When food becomes luxury, the price is starvation.
High inflation has increased the price of food by 45% in Brazil. As food became luxury for those in need, The Food Bank turned it into a collection of jewelry to take rich people's attention, inviting them to make donations.
High inflation has increased the price of food by 45% in Brazil. As food became luxury for those in need, The Food Bank turned it into a collection of jewelry to take rich people's attention, inviting them to make donations.
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Client: Food Bank
Agency: VMLY&R
Role: Concept + Art Direction
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